TikTok
Social MediaEntertainmentVideo Streaming
TikTok is a short-form video sharing platform that enables users to create, share, and discover engaging 15 to 60-second videos, primarily targeting Gen Z and Millennials [www.businessinsider.com]. With over 1 billion monthly active users, TikTok offers unique features like advanced editing tools and music integration that empower creativity [www.forbes.com]. The platform not only focuses on entertainment but also drives social commerce, with 50% of users making purchases after engaging with content [www.businessinsider.com].
User Flows
Flows
27 flows
Get Started
8 screens | 8 User Interactions
Allows new users to join by entering their date of birth for age verification, followed by a brief interactive tutorial, and then introduces them to a personalized 'For You' page to start engaging with content.
For You Feed
3 screens | 2 User Interactions
Enables content discovery on TikTok by personalizing video feeds based on user interactions, preferences, and activity to enhance engagement and platform usage.
Sign Up
12 screens | 10 User Interactions
Allows new users to create a TikTok account using an email address or phone number for account setup and verification.